The heart of branding is about how your audience experiences your organization. Unlike your website, social media page, or product, your workspace is where your brand really comes to life and is an extension of who you are as an organization. People fall in love with brands and make strong emotional connections to them. Thanks to the growth of environmental branding, businesses are experiencing benefits of an extremely visually impacting workspace. From vinyl wall graphics, custom furniture, to decorative window frosting for privacy, there are many ways of fusing your brand into your workspace. If you ...read more...
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How to Get Your Team out of a Workplace Rut
Sales are down, or the ideas being brought to the brainstorming table are less than fresh. It seems your team is in a bit of a rut and needs to be shaken out of it. No matter what your industry, now and then every team gets a little stale. After months or years of interacting with the same people, data, or product, it’s no surprise when the steam starts to sputter. Teams get in a rut for all kinds of reasons; boredom, a favorite team member leaving or some kind of internal drama, slow or unexciting projects, etc. The good news is that with a little work, you can get your people back into the swing of things. ...read more...
How to Set Your Remote Team Up For Success
It seems hard to believe that by 2020, (a mere 3 years away!) 50 percent of employees could work from a location other than their organization's main office. However, that is exactly what a survey of business leaders has predicted. When you think about it, working remotely has been creeping up on many of us for awhile now - (checking work emails or logging into any number of work-related sites on the weekend). But the increase in remote work is due to a variety of factors, from the way technology has evolved, potential savings of having some remote workers, to simply a change in management style. ...read more...
How is Your Office Design Influencing Your Company Culture?
If your office is not expressing the identity of your organization, then that’s a problem. Why? Because it conflicts with one of the top motivators and indicator of happiness of an employee, which is purpose and trust. Fostering a healthy company culture is one of the best ways of establishing an identity, which involves values, mission, the reason you all wake up in the morning to come to work. Your workspace is the hub where connections are made, ideas are shared, or where customer trust is won. For this reason, using your office to help define your culture is smart, and can improve your ...read more...
How Smart Is Your Office?
If you’re interested in tapping into the full potential of your workspace, then it’s time to make your office smarter. A smart office is simply a space designed to optimize your work process through interconnectivity and thoughtful design. Most importantly, a smart office focuses on how to best motivate and support the people who work there. What makes an office "smart"? There’s a lot that goes into making an office a smart office, but one thing they all have in common in they reflect the way people actually work. What that will mean for each workspace will depend on your industry and work style. To learn ...read more...
